Monday, October 22, 2012
‘Gangnam Style’ Marketing
Posted on 6:24 PM by Unknown
South Korea’s rapper Psy, the performer of viral sensation ‘Gangnam Style’ song and dance, has just reached Australia. The insanely catchy video is approaching half a billion views worldwide and has become the most ‘liked’ video on the YouTube history. If you are as intrigued as I was to find out why, below are some of the marketing strategies behind it.
Engage through co-creation
The South
Subscribe to:
Post Comments (Atom)
0 comments:
Post a Comment