Barilla pasta’s distaste of gays: “Gays can go eat another brand”

Guido Barilla, owner of the global pasta brand, caused global backlash by saying he would never showcase a gay couple in Barilla ads. Moreover, he clearly articulated that homosexuals are not Barilla customers: “For us, the 'sacral family' remains one of the company’s core values. Our family is a traditional family,” he commented. Then Barilla’s chairman very forcefully stepped further by saying