I've never been to John Lewis. I had never actually even heard of it until today. But every fiber in my being is telling me I should shop there – and it’s because of their new ad.
The £7 million ad shows the loving story of a hare not wanting his bear friend to miss out on Christmas this year, and was debuted during an entire ad break in Britain’s X-Factor. But does high-budget equal success?
Monday, November 11, 2013
Getting emotional about Christmas with John Lewis
Posted on 4:54 PM by Unknown
Posted in ad, bearandhare, Britain, cartoon, Christmas, commercial, John Lewis, marketing, UK
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