Have you ever been shocked to find out that some of the brands and products you have been so very loyal to for ages were actually subsidiary companies to a larger, potentially less customer centred holding company? Well, Unilever is attempting to be one of the first to break that shock by incorporating all of its subsidiary companies into their newest logo, as seen below.
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Thursday, August 14, 2014
Umbrella Companies
Posted on 6:29 PM by Unknown
Posted in ad, advertisement, athletes, awareness, branding, family, holding company, marketing, marketing strategy, mom, mum, Olympics, P&G, Proctor & Gamble, subsidiary, trust, Unilever
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