Monday, April 1, 2013
Reinventing a best seller
Posted on 9:05 PM by Unknown
How do you re-invent and improve an already good product? Saatchi & Saatchi LA have decided that a re-invented couch should be made up of toned and attractive females in bikinis, and should also be made available in a male version of topless buff men in shorts.
This ad however isn’t for the re-invented couch, or edible pizza curtains, or for plants that fight crime, but for the
Posted in ad, advertisement, advertising, campaign, camry, creative, effective, marketing, memorable, original, product, reinvent, reinventing, relevant, saatchi and saatchi, score, simple, strategy, toyota
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